Riyadh - Sharikat Mubasher: Arzag Plus, a Saudi company specializing in F&B logistics and supply chain, secured SAR 12 million in a seed funding round led by Sanaya Investment and Upturn Ventures during LEAP 2024.
The investment vehicle will be dedicated to developing new digital products that efficiently serve the supply chain sector.
Amar Alameer, Founder of Arzag Plus, stated that the company plans to develop a new digital platform, named CroXport, to expand its logistics network and empower emerging brands to enter into new markets inside and outside the Kingdom.
Arzag Plus caters to the needs of the F&B sector in more than 72 cities across the Kingdom, benefiting over 6,000 clients and partnering with around 3,000 local and global brands.
It should be noted that Upturn Ventures is a startup studio launched by Revival Lab and Falak during LEAP 2024 to promote collaboration and establish a scalable ecosystem for startups.
Upturn Ventures’ participation in the round came as part of its efforts to stimulate innovation in supply chain technologies by providing digital products that enhance the processes' efficiency and add value to the entire sector.
