Riyadh - Sharikat Mubasher: Saudi Arabia’s Small and Medium Enterprises General Authority (Monsha’at) is set to participate as a knowledge partner at Seamless Saudi Arabia 2024, the world's largest fintech, payments, retail, and e-commerce exhibition.

During the event, Monsha’at will provide a full suite of specialized e-commerce programs, organize several workshops, and hold consultancy and guidance sessions for entrepreneurs and small and medium-sized enterprises (SME) owners, the authority announced in a statement.

Monsha’at will further introduce the basics of digital marketing for startups and discuss the initiatives it provides to support entrepreneurs and enhance the growth and sustainability of their projects.

Seamless Saudi Arabia 2024 is scheduled to convene from 22 to 24 October, gathering merchants, enterprises, and SMEs in the digital commerce space who need to network with attendees and meet with solution providers from the payments, fintech, banking, retail, and e-commerce industries.