Riyadh - Sharikat Mubasher: Wego, the largest online travel marketplace in the MENA region, forged a strategic partnership with the Saudi Ministry of Hajj and Umrah to introduce a fully integrated digital platform designed to enhance and simplify the Umrah journey for pilgrims worldwide.

The platform will offer pilgrims a streamlined, end-to-end booking experience, combining Wego’s leading travel technology and extensive regional reach with the Kingdom’s trusted network of licensed Umrah service providers, the company stated in a press release today.

The partnership marks a significant step in advancing Saudi Arabia’s vision of delivering a seamless, digitally enabled pilgrimage experience.

Designed to redefine how Umrah services are accessed and delivered, the platform introduces three thoughtfully designed service tiers: Essential, Standard, and Premium, allowing pilgrims to choose experiences that best match their needs and preferences.

It incorporates clear consumer protection policies, including flexible booking modifications and refund eligibility under defined conditions. These measures are designed to provide peace of mind while maintaining operational efficiency for service providers.

Commenting on the partnership, Mamoun Hmidan, Chief Business Officer at Wego, said: “Through our collaboration with the Saudi Ministry of Hajj and Umrah, we are enabling a more seamless and transparent Umrah journey powered by technology. By integrating flights, facilitated visa request processes, verified accommodations, and licensed ground services into one unified platform, we are enhancing the overall pilgrim experience while creating new growth opportunities for Umrah service providers across Saudi Arabia.”

Moreover, the new platform offers multilingual support and dedicated customer service channels, ensuring accessibility for pilgrims from diverse global markets, reinforcing Wego’s commitment to inclusivity and service excellence.