Riyadh – Sharikat Mubasher: Zain KSA announced it has entered into a strategic partnership with the Social Development Bank (SDB) to support entrepreneurs and small and micro-enterprises across Saudi Arabia.

According to a recent press release, the agreement was signed during the second edition of the Entrepreneurship and Modern Business Practices Forum (DeveGo), held from 21 to 23 December, 2025, at the King Abdulaziz International Conference Center in Riyadh, under the patronage of the Minister of Human Resources and Social Development.

The collaboration is designed to expand economic participation for entrepreneurs and productive families, while reinforcing efforts to advance the third sector and productive enterprises in line with Saudi Vision 2030. As part of the partnership, Zain KSA and SDB will launch a range of joint initiatives targeting home-based family businesses and early-stage entrepreneurs.

One of the flagship initiatives is Yamam Café, which allocates dedicated spaces within Zain KSA’s offices for home-based businesses to operate. The concept integrates small enterprises into Zain KSA’s corporate environment, creating new revenue opportunities while generating social value within the workplace.

Zain KSA indicated that the partnership reflects its broader approach to community-focused programs, viewing the workplace as a platform for economic and social empowerment. The company added that such initiatives contribute to enhancing employee experience, supporting local businesses, and strengthening the company’s role in driving sustainable social and economic impact.